Cosmetics Line Shades by Shan Now Available in JCPenney Stores Across the US

Shades by Shan, a San Francisco-based, impact-driven cosmetics company, is now available across the US in JCPenney stores. 

 

Growing up with a single mother, Founder Shan Berries has seen firsthand what single parents have to do to support their children. The brand, therefore, makes it its mission to support these so-called “heroes” by donating a portion of proceeds from each purchase to single parents in need, through its own 501c3, The MamaBerries Nonprofit Foundation. 

 

The brand started a little over four years ago in northern California and has since been featured in national media outlets such as Forbes. The brand is available at Planet Beauty stores (West Coast), Ipsy and Boxycharm.

 

Shades By Shan products can be purchased at sbscosmetics.com, stores across the West Coast, and they have been featured in IPSY and BoxyCharm subscription boxes nationwide.